Wilson Sporting Goods Signs Caitlin Clark to Increase Its Effort in Women’s Sports
Chicago TODAY99NEWS / May 21, 2024 – Caitlin Clark, a guard for the Indiana Fever has entered into a multi-year relationship with Wilson Sporting Goods Company as part of their athlete roster. In order to further honor Clark’s enduring reputation in the sports industry Wilson will launch a signature basketball line and work with her to develop cutting-edge goods for the WNBA, NBA and basketball.
Wilson was founded to commemorate the most memorable sporting events, and the company has always sided with trailblazers who push boundaries and forge their own paths in life, according to Amanda Lamb, global brand head. In addition to being a record-breaking athlete Caitlin Clark is a cultural icon who has had a significant influence on the sport. We are incredibly excited to work together to support her as she pursues her basketball career.
As part of her job Clark will support Wilson’s mission to improve basketball from the grassroots to the professional ranks by offering comments counsel and insights on a variety of Wilson basketball products. Wilson will collaborate with Clark to direct her first-ever signature basketball line, which is scheduled to debut later this year and will create collections honoring her throughout 2024.
The WNBA rookie and all-time best scorer in NCAA Division I Clark, shared her excitement saying I couldn’t be more excited to push the game of basketball forward with Wilson. Wilson has been with me through some of the most significant moments of my career. It feels strange to have my own basketball collection, but I’m excited about what it represents for athletes in the future.
Today marks the launch of the collection’s first drop which includes Wilson’s signature white and gold WNBA basketball with specially designed laser engravings honoring legendary Clark moments. Customers can select from three different designs to customize their basketballs. Wilson.com will be the only place to purchase this drop.
Encouraging youngsters across to play is a crucial part of our relationship which builds on Wilson’s goal to use sport to create a better world. Wilson’s direct-to-consumer channels and large retailers will offer the collection’s products to customers at different pricing points. Wilson will also help the Caitlin Clark Foundation in its efforts to better youths’ lives and communities via athletics, education, and good nutrition three things Caitlin feels were essential to her own success. Please visit wilson.com and follow @wilsonbasketball and @wilson on social media for additional information.
Regarding Wilson
Wilson Sporting Goods Company is a well-known international producer of high-performance sports gear, clothing, accessories, and footwear with headquarters in Chicago, USA. With a history spanning more than a century the firm celebrates historic moments made possible by Wilson in American football, baseball, softball, basketball, volleyball, soccer, golf, and racket sports. Wilson is a member of the publicly traded Amer Sports Group which is listed on the New York Stock Exchange.
Wilson is the official game basketball supplier for the following basketball leagues: FIBA 3×3, Basketball Champions League (BCL) Basketball Africa League (BAL) Women’s National Basketball Association (WNBA) National Collegiate Athletic Association (NCAA) for March Madness and the Final Four and nearly 39 high school state associations.
Wilson Sporting Goods Company is the source.
